Currently based in Portugal

RUSLAN
RUSTEMOV

Partnerships & Outsourcing Strategy — Games Industry

I build the business development engine that gets service studios in front of the publishers, platforms and studios that actually need them. Signal-driven outbound, honest positioning, no fluff. Ukraine to Austin to Lisbon, same playbook the whole way.

★★★★★ 7+ years closing BD with Sony, Microsoft, Netflix, 2K, NetEase, EA

Built Across Four Countries

I don't come from relationship-first sales. I come from systems. Every stat below is a discipline I built on purpose, not a gift I was born with.

Partnerships & Deal Sourcing96
Outsourcing Strategy94
Signal-Based Outbound Systems93
Cross-Cultural Operating91
Introvert Running an Extrovert's Job88
// Territory Map
Ukraine — Origin
Pennsylvania
Austin, TX
Portugal — Base

The Track Record

Four stops, one throughline: build the BD function from zero, then scale it past the point where it depends on any one person, including me.

Kyiv, Ukraine

Building BD From Zero

Started BD departments where none existed. Learned outbound the hard way, by finding the actual buying moment inside a studio's production cycle instead of guessing at a pitch.

Amber & Kokku

Scaling Global Outsourcing Studios

Ran BD at two global outsourcing studios, closing external development, art and co-dev contracts across AAA and indie clients alike.

Austin, Texas

Running the US Roadshows

Relocated stateside to run large-scale roadshows across the US. This is where the closed network expanded to include Sony, Microsoft, Netflix, 2K, NetEase and EA.

Lisbon, Portugal

Building RFP Gaming

Now based in Portugal, co-founding RFP Gaming, a B2B procurement platform giving studios and publishers a direct read on vendor capacity without the usual conference-and-cold-email grind. Currently in MVP stage, not yet public. Alongside it, I take on BD and outsourcing strategy work directly.

Closed Network

Built over 7+ years of direct BD work with major publishers and platform holders. Not a list of impressions, a list of closed relationships.

rustemov_contacts.db6 verified
Sony
● Verified Contact
Microsoft
● Verified Contact
Netflix
● Verified Contact
2K
● Verified Contact
NetEase
● Verified Contact
EA
● Verified Contact

Free Downloads

Two things I actually use, cleaned up so you can use them too.

Free PDF
BD Playbook

Signal-Driven Outbound Blueprint

The ground-level guide I use to run BD at a game dev service studio: signal-based lead generation, ABC account scoring, outreach positioning and deal execution. Nothing theoretical, all of it maps to something you can do tomorrow morning.

↓ Download the Blueprint
Coming Soon
Training Regimen

The AS Workout Plan

I train with ankylosing spondylitis. This will be the mobility and strength plan I actually follow, built for people managing the same diagnosis. Drop your email and I'll send it the day it's ready.

Get notified

The Garage

What I do when I'm not building pipelines.

// Car Guy

I follow builds and specs the same way I follow production pipelines: obsessively, and looking for the detail everyone else skipped.

// Languages

English and Russian, used daily to run BD conversations across very different markets.

// Wiring

Introvert by default, BD professional by design. I built the skill the same way I'd build any other system: on purpose.

Living and Training With Ankylosing Spondylitis

I manage AS day to day, and movement is part of how I do that. The training plan I use is being cleaned up for release above, built specifically for people navigating the same diagnosis, not a generic mobility routine with a disclaimer stapled on.

Reach out